{"id":118220,"date":"2015-06-26T00:00:00","date_gmt":"2015-06-25T22:00:00","guid":{"rendered":"https:\/\/www.mdirector.com\/2015\/11\/18\/5-maneiras-de-ampliar-a-captacao-de-usuarios\/"},"modified":"2022-04-19T13:47:52","modified_gmt":"2022-04-19T11:47:52","slug":"5-maneiras-ampliar-captacao-usuarios","status":"publish","type":"post","link":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/","title":{"rendered":"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p><link rel=\"preload\" as=\"image\" href=\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png\" imagesizes=\"(max-width: 1100px) 100vw, 1100px\" \/><img decoding=\"async\" class=\"aligncenter wp-image-8276 size-full\" src=\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png\" alt=\"capta\u00e7\u00e3o de usu\u00e1rios\" width=\"879\" height=\"412\" \/><\/p>\n<p>\u00a0<\/p>\n<p style=\"text-align: justify;\">Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que utilize o marketing de permiss\u00e3o, um conceito definido pelo experto em marketing digital Seth Godin que coloca \u00eanfase na necessidade de solicitar permiss\u00e3o ao usu\u00e1rio antes de enviar publicidade aos consumidores. Com esta t\u00e9cnica proporciona ao usu\u00e1rio todo o controle sobre as mensagens que ele quer receber, algo que pode conseguir utilizando alguns destes 3 m\u00e9todos de capta\u00e7\u00e3o de leads:<\/p>\n<ol>\n<li style=\"text-align: justify;\">Opt-in, nele que deve obter a permiss\u00e3o expressa e evidente do usu\u00e1rio para que voc\u00ea possa enviar-lhe comunica\u00e7\u00f5es publicit\u00e1rias a sua dire\u00e7\u00e3o de correio eletr\u00f4nico.<\/li>\n<li style=\"text-align: justify;\">Opt-in notificado, que \u00e9 um sistema de subscri\u00e7\u00e3o similar ao anterior mas que inclui uma notifica\u00e7\u00e3o ao email que o usu\u00e1rio tenha indicado no formul\u00e1rio.<\/li>\n<li style=\"text-align: justify;\">Doble Opt-in, o m\u00e9todo mais utilizado e mais seguro j\u00e1 que requer um duplo consentimento do usu\u00e1rio. Esta segunda valida\u00e7\u00e3o provoca que baixe a taxa de rebotes dado que o usu\u00e1rio n\u00e3o passa a formar parte da base de dados que at\u00e9 que tenha dado os dois passos.<\/li>\n<\/ol>\n<p style=\"text-align: justify;\">Partindo do consentimento dos usu\u00e1rios pode trabalhar com diferentes formas para conseguir aumentar sua base de dados. A continua\u00e7\u00e3o mostrar\u00e1 5 maneiras de capta\u00e7\u00e3o de usu\u00e1rios que pode come\u00e7ar a colocar em pr\u00e1tica hoje mesmo:<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdNDICE DE CONTE\u00daDOS<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#1-_Aproveite_o_contato_presencial_com_possiveis_clientes\" >1.- Aproveite o contato presencial com poss\u00edveis clientes<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#2-_Anuncios_PPC\" >2.- An\u00fancios PPC<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#3-_Provas_sociais_em_landing_pages_de_registro\" >3.- Provas sociais em landing pages de registro<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#4-_Prospeccao_em_redes_sociais\" >4.- Prospec\u00e7\u00e3o em redes sociais<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#5-_Cartoes_de_geracao_de_leads_em_Twitter_Cards\" >5.- Cart\u00f5es de gera\u00e7\u00e3o de leads em Twitter Cards<\/a><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1-_Aproveite_o_contato_presencial_com_possiveis_clientes\"><\/span>1.- Aproveite o contato presencial com poss\u00edveis clientes<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Muitas empresas focam em utilizar sistemas de capta\u00e7\u00e3o de usu\u00e1rios no ambiente digital esquecendo um dos grandes canais de gera\u00e7\u00e3o de listas de registros: o entorno presencial.<\/p>\n<p>Para isso, \u00e9 fundamental que tenha em conta as seguintes recomenda\u00e7\u00f5es:<\/p>\n<ol>\n<li>Inclua sempre o correio eletr\u00f4nico nos pap\u00e9is destinado aos clientes, sejam cart\u00f5es, folhetos ou os tickets de compra.<\/li>\n<li>Utilize as feiras setoriais para intercambiar cart\u00f5es. Al\u00e9m disso, \u00e9 importante que voc\u00ea pergunte as pessoas com as que est\u00e1 intercambiando os cart\u00f5es comerciais se est\u00e3o interessadas em receber sua newsletter. Dessa maneira, poder\u00e1 manter um contato habitual com os usu\u00e1rios, base do lead nurturing.<\/li>\n<li>Se voc\u00ea tem um espa\u00e7o f\u00edsico aberto ao p\u00fablico \u00e9 importante que informe de seus dados de contato e solicite dos assistentes, inclusive no mesmo balc\u00e3o. Um exemplo \u00e9 o formul\u00e1rio seguinte:<\/li>\n<\/ol>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8278 size-full\" src=\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/form-captacao-de-usuarios.jpg\" alt=\"form capta\u00e7\u00e3o de usu\u00e1rios\" width=\"536\" height=\"540\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"2-_Anuncios_PPC\"><\/span>2.- An\u00fancios PPC<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Adwords de Google ou os an\u00fancios que voc\u00ea pode construir em redes sociais como Twitter, Facebook ou LinkedIn s\u00e3o um dos principais m\u00e9todos de capta\u00e7\u00e3o de usu\u00e1rios j\u00e1 que a ampla audi\u00eancia que disp\u00f5e une a grande capacidade de segmenta\u00e7\u00f5es que lhe oferecem.\u00a0Al\u00e9m disso, a vantagem desses an\u00fancios \u00e9 que s\u00e3o PPC, quer dizer, que somente voc\u00ea paga pelos cliques que conseguir o que o faz obrigat\u00f3rio que voc\u00ea trabalhe de maneira adequada as landing pages que toma o tr\u00e1fico conseguido atrav\u00e9s desses meios.<\/p>\n<p style=\"text-align: justify;\">Um dos principais erros que voc\u00ea deve evitar \u00e9 levar o usu\u00e1rio a p\u00e1gina inicial da web corporativa em vez de lev\u00e1-lo a uma landing page adaptada as keywords pelas que tenha encontrado o visitante.<\/p>\n<p style=\"text-align: justify;\"><img decoding=\"async\" class=\"aligncenter wp-image-8279 size-full\" src=\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/adwords-landing-page.jpg\" alt=\"adwords landing page\" width=\"1024\" height=\"497\" \/><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3-_Provas_sociais_em_landing_pages_de_registro\"><\/span>3.- Provas sociais em landing pages de registro<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Outro elemento a ter em conta \u00e9 a <a href=\"https:\/\/www.mdirector.com\/pt\/landing\/?lng=pt-br\">gera\u00e7\u00e3o de landing pages<\/a> que apoiadas em provas sociais, quer dizer, testemunhos de outras pessoas que ir\u00e1 gui\u00e1-lo na hora de tomar uma decis\u00e3o.<\/p>\n<p style=\"text-align: justify;\">Esse aspecto adquire uma maior relev\u00e2ncia hoje em dia j\u00e1 que elementos como testemunhos de clientes, atualiza\u00e7\u00f5es de conte\u00fados de suas redes sociais incorporados na p\u00e1gina, selos de confian\u00e7a ou o n\u00famero de vezes que tenha compartilhado o conte\u00fado s\u00e3o fatores que ajudar\u00e3o a incrementar a gera\u00e7\u00e3o de registros.<\/p>\n<p style=\"text-align: justify;\">Adicionando essas provas sociais em sua p\u00e1gina web ir\u00e1 animar os usu\u00e1rios a transformar-se em clientes ao proporcionar-lhes a confian\u00e7a que solicitam.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"4-_Prospeccao_em_redes_sociais\"><\/span>4.- Prospec\u00e7\u00e3o em redes sociais<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">A grande vantagem do surgimento de ferramentas e plataformas digitais \u00e9 que voc\u00ea pode explorar nelas para captar clientes potenciais.<\/p>\n<p style=\"text-align: justify;\">Para isso, voc\u00ea deve estudar cada um dos espa\u00e7os para identificar aquelas t\u00e9cnicas que permitir\u00e3o fazer crescer sua lista de registros.<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-weight: 400;\">O hack de 5 minutos de LinkedIn, buscar as #hashtags e negocia\u00e7\u00f5es de Twitter relacionadas com seu setor ou identificar memes populares em facebook s\u00e3o algumas das t\u00e9cnicas que te ajudar\u00e3o a incrementar suas bases de dados.<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"5-_Cartoes_de_geracao_de_leads_em_Twitter_Cards\"><\/span>5.- Cart\u00f5es de gera\u00e7\u00e3o de leads em Twitter Cards<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8280 size-full\" src=\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/twitter-card.png\" alt=\"twitter cards\" width=\"520\" height=\"549\" \/><\/p>\n<p style=\"text-align: justify;\">Uma das t\u00e9cnicas concretas de capta\u00e7\u00e3o de usu\u00e1rios que voc\u00ea pode implementar nas redes sociais \u00e9 o uso de cart\u00f5es de gera\u00e7\u00e3o de leads, um tipo de Twitter Cards espec\u00edficos para conseguir contatos e fazer crescer sua lista de registros de correios eletr\u00f4nicos.<\/p>\n<p style=\"text-align: justify;\">Esses tipos de cart\u00f5es s\u00e3o as que utilizam para fomentar que um usu\u00e1rio concreto se registre em uma oferta especial ou a uma newsletter.<\/p>\n<p style=\"text-align: justify;\">O processo \u00e9 muito simples para os usu\u00e1rios j\u00e1 que Twitter completa automaticamente sua informa\u00e7\u00e3o quando clicam sobre o cart\u00e3o. Dessa maneira, o usu\u00e1rio somente tem que aceitar a a\u00e7\u00e3o.<\/p>\n<p style=\"text-align: justify;\">O ponto forte do cart\u00e3o de gera\u00e7\u00e3o de clientes potenciais \u00e9 que pode ser usado para conseguir os emails de gente interessada em seu produto ou servi\u00e7o.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00a0 Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que utilize o marketing de permiss\u00e3o, um conceito definido pelo experto em marketing [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":118221,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","rating_form_position":"","rating_results_position":"","mr_structured_data_type":"","footnotes":""},"categories":[1886,1898],"tags":[],"class_list":["post-118220","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing","category-marketing-digital"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios<\/title>\n<meta name=\"description\" content=\"\u00a0 Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios\" \/>\n<meta property=\"og:description\" content=\"\u00a0 Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/\" \/>\n<meta property=\"og:site_name\" content=\"MDirector\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MDirector.es\" \/>\n<meta property=\"article:published_time\" content=\"2015-06-25T22:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-04-19T11:47:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png\" \/>\n\t<meta property=\"og:image:width\" content=\"879\" \/>\n\t<meta property=\"og:image:height\" content=\"412\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"NewsMDirector\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@emailMDirector\" \/>\n<meta name=\"twitter:site\" content=\"@emailMDirector\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"NewsMDirector\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/\"},\"author\":{\"name\":\"NewsMDirector\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/#\/schema\/person\/d91d62ca88afe0ab43d79d7fadc367b5\"},\"headline\":\"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios\",\"datePublished\":\"2015-06-25T22:00:00+00:00\",\"dateModified\":\"2022-04-19T11:47:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/\"},\"wordCount\":909,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png\",\"articleSection\":[\"Email Marketing\",\"Marketing Digital\"],\"inLanguage\":\"pt\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/\",\"url\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/\",\"name\":\"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios\",\"isPartOf\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png\",\"datePublished\":\"2015-06-25T22:00:00+00:00\",\"dateModified\":\"2022-04-19T11:47:52+00:00\",\"description\":\"\u00a0 Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que\",\"breadcrumb\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#breadcrumb\"},\"inLanguage\":\"pt\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage\",\"url\":\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png\",\"contentUrl\":\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png\",\"width\":879,\"height\":412},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Inicio\",\"item\":\"https:\/\/www.mdirector.com\/pt\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Email Marketing\",\"item\":\"https:\/\/www.mdirector.com\/pt\/blog\/email-marketing\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/#website\",\"url\":\"https:\/\/www.mdirector.com\/pt\/\",\"name\":\"MDirector\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.mdirector.com\/pt\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/#organization\",\"name\":\"MDirector\",\"url\":\"https:\/\/www.mdirector.com\/pt\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2023\/01\/mdirectorbimi-ok23-tiny-ps.svg\",\"contentUrl\":\"https:\/\/www.mdirector.com\/wp-content\/uploads\/2023\/01\/mdirectorbimi-ok23-tiny-ps.svg\",\"width\":401,\"height\":401,\"caption\":\"MDirector\"},\"image\":{\"@id\":\"https:\/\/www.mdirector.com\/pt\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/MDirector.es\",\"https:\/\/x.com\/emailMDirector\",\"https:\/\/www.linkedin.com\/company\/1373906\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/#\/schema\/person\/d91d62ca88afe0ab43d79d7fadc367b5\",\"name\":\"NewsMDirector\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt\",\"@id\":\"https:\/\/www.mdirector.com\/pt\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/56aaa057e6c30e70ef9a4db165a17832a7661affd8b3677bf17f63d57e8adf60?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/56aaa057e6c30e70ef9a4db165a17832a7661affd8b3677bf17f63d57e8adf60?s=96&d=mm&r=g\",\"caption\":\"NewsMDirector\"},\"description\":\"Equipo de Redacci\u00f3n de MDirector\",\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/1373906\"],\"url\":\"https:\/\/www.mdirector.com\/pt\/author\/newsmdirector\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios","description":"\u00a0 Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que","robots":{"index":"noindex","follow":"nofollow"},"og_locale":"pt_PT","og_type":"article","og_title":"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios","og_description":"\u00a0 Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que","og_url":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/","og_site_name":"MDirector","article_publisher":"https:\/\/www.facebook.com\/MDirector.es","article_published_time":"2015-06-25T22:00:00+00:00","article_modified_time":"2022-04-19T11:47:52+00:00","og_image":[{"width":879,"height":412,"url":"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png","type":"image\/png"}],"author":"NewsMDirector","twitter_card":"summary_large_image","twitter_creator":"@emailMDirector","twitter_site":"@emailMDirector","twitter_misc":{"Written by":"NewsMDirector","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#article","isPartOf":{"@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/"},"author":{"name":"NewsMDirector","@id":"https:\/\/www.mdirector.com\/pt\/#\/schema\/person\/d91d62ca88afe0ab43d79d7fadc367b5"},"headline":"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios","datePublished":"2015-06-25T22:00:00+00:00","dateModified":"2022-04-19T11:47:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/"},"wordCount":909,"commentCount":0,"publisher":{"@id":"https:\/\/www.mdirector.com\/pt\/#organization"},"image":{"@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png","articleSection":["Email Marketing","Marketing Digital"],"inLanguage":"pt","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/","url":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/","name":"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios","isPartOf":{"@id":"https:\/\/www.mdirector.com\/pt\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage"},"image":{"@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage"},"thumbnailUrl":"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png","datePublished":"2015-06-25T22:00:00+00:00","dateModified":"2022-04-19T11:47:52+00:00","description":"\u00a0 Existem centenas de t\u00e9cnicas para gerar leads qualificados que aumentam sua lista de registros. Por\u00e9m, para garantir sua qualidade \u00e9 importante que","breadcrumb":{"@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#breadcrumb"},"inLanguage":"pt","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/"]}]},{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#primaryimage","url":"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png","contentUrl":"https:\/\/www.mdirector.com\/wp-content\/uploads\/2022\/04\/captacao-de-usuarios.png","width":879,"height":412},{"@type":"BreadcrumbList","@id":"https:\/\/www.mdirector.com\/pt\/blog\/5-maneiras-ampliar-captacao-usuarios\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Inicio","item":"https:\/\/www.mdirector.com\/pt\/"},{"@type":"ListItem","position":2,"name":"Email Marketing","item":"https:\/\/www.mdirector.com\/pt\/blog\/email-marketing\/"},{"@type":"ListItem","position":3,"name":"5 maneiras de ampliar a capta\u00e7\u00e3o de usu\u00e1rios"}]},{"@type":"WebSite","@id":"https:\/\/www.mdirector.com\/pt\/#website","url":"https:\/\/www.mdirector.com\/pt\/","name":"MDirector","description":"","publisher":{"@id":"https:\/\/www.mdirector.com\/pt\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mdirector.com\/pt\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt"},{"@type":"Organization","@id":"https:\/\/www.mdirector.com\/pt\/#organization","name":"MDirector","url":"https:\/\/www.mdirector.com\/pt\/","logo":{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/www.mdirector.com\/pt\/#\/schema\/logo\/image\/","url":"https:\/\/www.mdirector.com\/wp-content\/uploads\/2023\/01\/mdirectorbimi-ok23-tiny-ps.svg","contentUrl":"https:\/\/www.mdirector.com\/wp-content\/uploads\/2023\/01\/mdirectorbimi-ok23-tiny-ps.svg","width":401,"height":401,"caption":"MDirector"},"image":{"@id":"https:\/\/www.mdirector.com\/pt\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/MDirector.es","https:\/\/x.com\/emailMDirector","https:\/\/www.linkedin.com\/company\/1373906\/"]},{"@type":"Person","@id":"https:\/\/www.mdirector.com\/pt\/#\/schema\/person\/d91d62ca88afe0ab43d79d7fadc367b5","name":"NewsMDirector","image":{"@type":"ImageObject","inLanguage":"pt","@id":"https:\/\/www.mdirector.com\/pt\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/56aaa057e6c30e70ef9a4db165a17832a7661affd8b3677bf17f63d57e8adf60?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/56aaa057e6c30e70ef9a4db165a17832a7661affd8b3677bf17f63d57e8adf60?s=96&d=mm&r=g","caption":"NewsMDirector"},"description":"Equipo de Redacci\u00f3n de MDirector","sameAs":["https:\/\/www.linkedin.com\/company\/1373906"],"url":"https:\/\/www.mdirector.com\/pt\/author\/newsmdirector\/"}]}},"modified_by":null,"multi-rating":{"mr_rating_results":[]},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/posts\/118220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/comments?post=118220"}],"version-history":[{"count":0,"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/posts\/118220\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/media\/118221"}],"wp:attachment":[{"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/media?parent=118220"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/categories?post=118220"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mdirector.com\/pt\/wp-json\/wp\/v2\/tags?post=118220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}